Content Marketing Manager Job In London

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Salary:

£70000 - £90000 per annum

Location:

London

Category:

Digital Marketing

Consultant:

Rob Booth

Published:

22/02/2019

Reference:

C12002398

CONTENT MARKETING SPECIALIST Up to £80,000

I am delighted to be working exclusively with a high growth industry-leading provider of cloud-based software that enables client to deliver better results, since there inception in the US results have been nothing short of phenomenal and they have established themselves as a market leader and created an unrivalled culture that has been recognised through multiple awards.
Job Description:
In this role, you'll create content that expands the company footprint, builds brand awareness, and engages our target audience while driving customer acquisition and retention.
You're highly creative, have laser-like attention to detail, and a data-driven mindset. You're a natural leader and team player who is comfortable collaborating across Marketing, Product, PR, Sales, and Customer Success within our London office and US-based global headquarters in California. You're an integral part of achieving global market leadership and will report to the Director of Marketing, UKI.
What you'll do:
● Create content that drives conversions, gains opt-in subscribers, builds awareness, and nurtures leads through each stage of the buyer journey (examples include eBooks, whitepapers, infographics, guides, case studies, blogs, landing pages, paid ads, etc.).
● Increase site visitors through SEO, social media, and email subscribers.
● Collaborate with colleagues internally, as well as identify and engage with external industry influencers and thought leaders to ensure content is relevant and compelling.
● Manage an external PR agency to deliver quantifiable brand engagement.
● Bring our proposition to life by explaining the benefits and outcomes achieved by using our products and services to our target personas.
● Act as the regional managing editor and publisher for Procore, ensuring all content is aligned to our brand guidelines.
● Push creative boundaries in order to generate fresh content ideas that connect with our target audience in new ways via distribution tactics that expand our reach.
● Analyze performance on an ongoing basis to test and optimize content effectiveness.

What We're Looking For:

● BA/BS degree in English, journalism, marketing, communications or a related field
● 5+ years of experience performing a similar role.
● Excellent communication skills including an editorial mindset and deep understanding of the importance of storytelling.
● Experience producing digital content, specifically SEO and inbound marketing.
● Demonstrable experience of developing compelling messages for different B2B target demographics and personas
● Strong project management and organizational skills
● Experience of working in international teams.
● Team player with the confidence to take the lead to ensure objectives are achieved.
● Confidence to challenge status quo, develop new ideas, test and learn, and the desire to continuously improve on best performance.
● Familiarity with tools such as Salesforce, Wordpress and Marketo is desirable.
● Experience of working in the B2B SaaS industry is highly desirable.


To Apply:

If you think this role would suit you, please apply via the link below or call a Rob Booth on 0203 905 6311 for a confidential discussion about the position.

We respond to all CVs so you will hear back from us within the next couple of days.

About Us:

Network Marketing specialises in Marketing, Digital and Creative recruitment across the UK with offices in Leeds, London and Manchester.