Are you nuts about social media? Would you relish the challenge of transforming generic and relatively uninspiring content in to something inspiring and cool, with plenty of user generated content? If so, we have an opportunity available for a Digital Marketing Manager to join a successful property and leisure group in Leeds to work across their multiple brands.
Within this role, you'll be covering the broad digital mix but there will be a heavy bias towards improving the businesses social media presence (likely around 50%) across multiple avenues. You'll need to create and reinforce the social media strategy to include advertising, and work with third party agencies to improve the digital advertising strategy (PPC & display). Additionally, you'll have to ensure the CRM provides an effective sales funnel and plan the strategies that will encourage customer retention. Finally, you'll have to maintain all company websites which will include the optimization for SEO purposes, as well as evaluation the customer journey across multiple channels to find ways of improvement using analytics and A/B testing.
To be successful in this role, you'll ideally have worked within a B2C environment previously and gained cross-channel digital marketing experience in key areas such as social media, SEO, PPC, email, ecommerce, CRM and content. You'll need to have experience of running campaigns that have required A/B testing and have experience optimizing landing pages and user funnels.
If you think this role would suit you, please apply via the link below or call Ben Thompson on 0113 246 9605 for a confidential discussion about the position.
We respond to all CVs so you will hear back from us within the next couple of days.
Network Marketing specialises in Marketing, Digital and Creative recruitment across the UK with offices in Leeds, London and Manchester.
Network Marketing is an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.
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