Whilst watching the film “The Social Network” on the weekend I was left pondering the impact of Facebook and how it really has become an intrinsic and vital part of our daily lives. Its success has been phenomenal with “The average U.S. Internet user now spending more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined – that’s over 7 hours a month”. Facebook who currently has over 500 million users, has clear plans to reach the billion mark. Yet it would seem that the social networking giant is beginning to face a backlash. People are now committing Facebook suicide in attempt to regain their anonymity. Once the epitome of preppy cool, Facebook is now sadly becoming the domain of your grandma who has sent you a friend request. Could the hype finally be subsiding, there is no denying that Zuckerberg still remains at the top of his game having been recently voted Time’s Man of the Year. However, with the imminent float of Facebook now looking almost certain, is it time to get out and enjoy non virtual life again. Rajvir