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50% Heart


John Lewis' Christmas Ad Popularity Was Quickly Parodied By Goldie Lookin' Chain

Categories: Advertising

If you’re keeping up with your social media channels you can’t possibly have missed the incessant build up to Christmas with all the leading retailers launching their Christmas campaigns last week. You may have noticed we reviewed the John Lewis ad which yet again tugged on the heart strings. The £7m blockbuster ad however was countered incredibly quickly with a parody from Goldie Lookin’ Chain, who used the popularity of the original ad to release a remix of John Lewis ads (past and present) that explores the somewhat depressing side of Christmas. https://www.youtube.com/watch?v=xYA-emYS51U From an accurate portrayal of unwanted gifts, to Arthur Fowlers breakdown on Eastenders in 2003 (younger readers – ask your parents…) GLC paints a rather dour picture. For a more upbeat view we quite like the Asda Christmas Ad!


Jonathan Hirst

From setting up Network Marketing in 1996 Jonathan has been a regular on the marketing scene across the North. Being heavily involved in recruitment at the outset he spends more time now meeting potential clients and helping grow the business for the team. Being split across the Leeds, Manchester and London offices gives him the opportunity to spread the gospel according to Network Marketing! And he's really not as old as this makes him sound...

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