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A Brand Refresh for Santa - Santa is a Concept, not an Idea...


Categories: Brand

One of the most clever and probably time consuming content we have seen on the web this festive season is the Brand refresh For Santa. Now as all of those brand managers and agency peeps know, a good set of brand guidelines is critical to the management of any brand asset. Well, what could be more 'valuable' as a brand than Santa at Christmas. The slightest mispel, wrong use of typography, or slip of the tongue could ruin Christmas for billions of children throughout the world. So thank goodness the Quietroom came up with a robust and well thought out set of guidelines to support any prospective marketing or communication material production. So - without further ado - here it is - please take note if you are considering using the Santa brand during the next couple of weeks! The Santa Brand Book We love the quote - "A brand is a sack of belief on a sleigh". Enjoy. Happy Christmas.


Author

Jonathan Hirst

From setting up Network Marketing in 1996 Jonathan has been a regular on the marketing scene across the North. Being heavily involved in recruitment at the outset he spends more time now meeting potential clients and helping grow the business for the team. Being split across the Leeds, Manchester and London offices gives him the opportunity to spread the gospel according to Network Marketing! And he's really not as old as this makes him sound...

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